Coloplast has the best reputation among the industry's 28 leading medical device companies, according to a survey by the independent British research organisation PatientView. A total of 463 patient organisations in 58 countries were surveyed about their views on 28 medical device companies.
Coloplast emerged as the overall winner for the fourth straight year and takes top spot in four of six indicators. Coloplast was ranked ahead of competitors like Medtronic (3rd place), St. Jude Medical (4th) and Convatec (5th).
The survey measures the reputation of the medical device industry overall, and respondent patient groups were asked to rate each company in terms of six indicators:
- Does the company have an effective patient-centred strategy?
- Does the company provide high-quality information for patients?
- The company's record on patient safety
- Are the products useful to patients?
- The company's record of transparency with external stakeholders
- Does the company act with integrity?
Recognition by the users
“We're proud and very excited to be given this recognition by the users of our products for the fourth straight year,” said Kristian Villumsen, Coloplast's Executive Vice President of Chronic Care. “Historically, users have always been at the centre of what we do at Coloplast, and it is very gratifying to know that our efforts in this field are being noticed.”
Mr Villumsen continued: “We have a strong ambition to create notable improvements in the quality of life of the people who use our products. Basically, we want to make the everyday lives of our users easier by delivering innovative, discreet products and services that truly make a difference. We can only do that by listening to their needs and involving them in our product innovation”.
FACTS ABOUT THE PATIENTVIEW SURVEY
Top 5 overall rankings in 2014-15 survey
- Coloplast A/S
- Roche LifeSciences
- Medtronic
- St Jude Medical
- Convatec
The 28 companies surveyed were:
3M Healthcare, Abbott Laboratories, Alcon, Bausch + Lomb, Baxter International, B. Braun Melsungen AG, Becton Dickinson and Company, Biotronik International, Boston Scientific, Coloplast A/S, ConvaTec, Fresenius Medical Care, GE Health6care, Hartmann Group, Johnson & Johnson, Kimberly-Clark, Medtronic Inc, Mölnlycke Health Care, Novo Nordisk A/S, Olympus Medical Business, Ortho Clinical Diagnostics Inc, Philips Healthcare, Roche Diagnostics, Sanofi, Siemens Healthcare, Smith & Nephew, St Jude Medical, and Toshiba Medical Systems Corporation.
The 463 respondent patient groups cover a wide range of specialisations, including neurology, cancer, diabetes and mental health. The largest contingent (10.2%) were from Germany, 9.5% were from Spain while 9.3% were from the UK. The survey was conducted in the period from March to June 2015.
The survey measures the reputation of the medical device industry among the respondent patient groups, who were asked to rate each company in terms of six indicators:
Does the company have an effective patient-centred strategy?
- Does the company provide high-quality information for patients?
- The company's record on patient safety
- Are the products useful to patients?
- The company's record of transparency with external stakeholders
- Does the company act with integrity?