Coloplast wins Award for Conveen Optima

Coloplast wins Medical Design Excellence Award for Conveen^® Optima.

 

Coloplast’s Conveen^® Optima urisheath has received silver 2007 Medical Design Excellence Award for groundbreaking innovations that are changing the face of healthcare. The Medical Design Excellence Awards (MDEA) is organised and presented by Canon Communications LLC (Los Angeles), and is the premier awards programme for the medical technology community.

Entries were judged on product innovation, design and engineering achievement, benefits to end-users, and cost-effectiveness in manufacturing and healthcare delivery. An impartial, multidisciplinary panel of jurors conducted the review of entries with expertise in biomedical engineering, human factors, industrial design, medicine and diagnostics.

Conveen^® Optima received a prize in the category Over-The-Counter and Self-Care Products.

Approximately 5 per cent of the world’s male population, and more than two million men in the United States experience some form of urinary leakage and suffer the risk and embarrassment of involuntary urine loss. With Conveen^® Optima these men will be able to live a normal life among colleagues and family without being afraid of sudden leakages, preventing the social isolation that often follows with untreated urinary incontinence.

A clinical study conducted by Coloplast shows that 67 per cent of participants preferred Conveen^® Optima, as it is easier to apply, also when wearing gloves, as they do not stick to the urisheath when using the double strip grip, it is comfortable to wear and the Smart Pack is very convenient in any situation.

Conveen^® Optima is made from medical grade silicone so it is stretchy and breathable and allows for a perfect fit. The anti-leak system, balanced adhesive and the secure connection to a leg bag ensure maximum security.

Conveen^® Optima sets a new standard in urisheaths for males suffering from urinary incontinence. The new Conveen^® Optima provides both users and healthcare professionals a unique, innovative and easy to use solution.

Due to the Smart Pack packaging, the retail box is 75 per cent smaller than conventional retail boxes, substantially reducing storage and transport space. The box is very discreet, clicks open easily and is designed to protect the urisheath in any situation. It is small and thin, yet strong enough to hold the compressed urisheath inside. After opening, the urisheath is ready to use and easily removed from the Smart Pack. The unique double strip grip ensures a secure roll out for both users, including those with reduced hand dexterity, and healthcare professionals wearing gloves.

Conveen^® Optima is an excellent example of Coloplast developing a new product listening carefully to the needs of users and healthcare professionals. These needs have been translated into the ingenious features of Conveen^® Optima, making life easier for the customers.